Article: Heart-Shaped Watches for Valentine's Day 2026: A Luxury Edit.

Heart-Shaped Watches for Valentine's Day 2026: A Luxury Edit.

A timeless symbol of love, the heart has long been associated with romance, devotion, and emotion. From childhood doodles to grand romantic gestures, it’s a shape we instinctively understand. But when this universally recognised symbol becomes the mould for a luxury timepiece, it transforms into something far more extraordinary.
If you’re searching for a meaningful Valentine’s Day gift in 2026, a luxury watch offers the perfect blend of sentiment and sophistication. But choose a heart-shaped design, and you can quite literally wear your love on your wrist. Both romantic and practical, it’s a piece that will be worn, lived in, and cherished daily.
But their appeal extends far beyond aesthetics. Here’s why heart-shaped watches are worth investing in:
A Gift with Lasting Value
Heart-shaped watches are intentionally romantic in design - a departure from classic steel sports timepieces and watches. Their expressive silhouette naturally lends itself to more considered materials, which is why they are often crafted in gold or adorned with gemstones. These watches are not about utility alone, but about sentiment, celebration, and quiet extravagance.
Typically crafted in precious metals such as gold, heart-shaped watches carry intrinsic worth beyond their beauty. With gold prices continuing to rise, these timepieces become more than a romantic gesture - they represent a tangible investment you can actually wear.
Unlike trend-led accessories, fine watches tend to retain their value over time, particularly rare or discontinued models. This makes them appealing not only to romantics, but to collectors and investors alike. You’re not just gifting something beautiful - you’re gifting an asset, one that blends emotional significance with financial sensibility.
Rare & Collectible
Beyond their material worth, certain heart-shaped watches also hold significance through their rarity and collectibility. Many of the designs discussed in this article - and heart-shaped watches in general - are vintage or neo-vintage, and are no longer in production today, adding a layer of rarity that collectors deeply appreciate. Choosing a discontinued timepiece means owning something truly special - a watch that cannot simply be replaced or sourced again.
In a world where trends dictate taste and mass-produced pieces dominate, selecting something rare becomes an expression of individuality. It’s a quiet way to distinguish your personal style, favouring character and story over sameness.
Sustainable Luxury
In contrast to fast fashion and fleeting trends, true luxury today is increasingly defined by intention and longevity. This makes pre-owned and vintage watches not only a style choice, but a responsible one.
In an era of conscious luxury, investing in pre-owned or vintage watches is a sustainable choice, extending the life of exceptional craftsmanship. Rather than contributing to new production, you are preserving artistry already in existence - honouring the skill, materials, and heritage embedded within each piece.
These watches carry stories, history, and character that cannot be matched, offering depth beyond surface beauty. Choosing vintage is a quiet commitment to mindful consumption, where elegance and ethics coexist. It’s luxury with purpose - considered, enduring, and beautifully personal.
A Legacy Piece
Building on this sense of preservation, whilst a pre-owned fine watch carries with it the history of the past, in that same sense it can also carry forward your own story. Connecting past, present, and future, and preserving emotion as much as craftsmanhip.
More than a beautiful accessory, it becomes a lasting keepsake, marking not just the time, but a chapter in your life and love story. One day, it may be passed down through generations, carrying with it memories, meaning and sentiment to a new generation, far beyond its material worth.
Here are a few of the heart-shaped watches in our current collection or previously sold, enjoy!
Chopard
Unworn Rare Chopard Happy Diamonds | REF. 535 1 | Unique Heart Shaped Bracelet with Floating Diamonds, Pave Diamond Dial & Bezel | 18k Yellow Gold
The iconic Happy Diamonds creation by Chopard is reimagined in this romantic heart-shaped silhouette. From the dial and case to each sculpted link of the bracelet, every detail forms a perfect heart - the ultimate expression of love in horological design. At the centre of each heart-shaped link in the bracelet, Chopard’s signature dancing 'Happy' diamonds glide playfully, bringing the timepiece to life with effortless sparkle.
Piaget
Rare Vintage Piaget Heart-Shaped Ladies Diamond Watch | REF. 8401 C 626 | Pave Diamond | 21.5mm | 18k Yellow Gold | 1980's | Quartz
The ultimate pavé diamond heart-shaped watch, this exceptional timepiece is entirely set with round brilliant-cut diamonds arranged in perfectly symmetrical rows. Despite the breathtaking brilliance, the sculpted heart-shaped case continues to glow with its own presence - a radiant statement of precision, light, luxury and of course, love.
Piaget
While not entirely enveloped in diamonds, this exquisite Piaget timepiece captivates with its integrated, textured 18k yellow gold woven bracelet. Designed to catch the light with every movement, it delivers a more subtle, refined sparkle. The heart-shaped case is adorned with round brilliant-cut diamonds, accentuating the romance of its sculpted form.
Audemars Piguet

Audemars Piguet Coeur Vintage Ladies Watch | Heart-Shaped Diamond Case | 18k White Gold | Matte Finish | 20.5mm | 1980s
More rarely found in 18k white gold, this Audemars Piguet timepiece stands apart from the abundance of yellow gold designs. A satin-finished bracelet composed of softly domed, quilted links contrasts beautifully with its softly sculpted heart-shaped case, creating a distinctive balance of structure and romance.
Audemars Piguet
Rare Audemars Piguet Vintage Heart-Shaped Ladies Wristwatches | Set of 3 | REF. 67039BC | Emerald, Ruby & Sapphire Variety | Mother of Pearl Dial | 18k White Gold | Circa 1990's
You can be certain no one else will own this extraordinary trio of heart-shaped watches. Designed by Audemars Piguet in the 1990's, each watch is distinguished by a vibrant gemstone - ruby, emerald, and sapphire - bringing its own unique character to the collection. Can’t choose a favourite? Why settle when you can have all three. We simply didn’t have the heart to separate them - they belong together.
Chopard
This playful two-tone Chopard timepiece reimagines the heart motif in a subtle way, by weaving it seamlessly into the bangle-style bracelet, rather than the case itself. Designed to wrap elegantly around the wrist, it features two dials for dual-time functionality - a striking fusion of jewellery and horology. A bold yet romantic statement, it’s both expressive and effortlessly chic.
Gerald Genta
Gerald Genta, adored by many, put his heart into all his designs and watches. But on this particular watch, he literally put his heart at the centre of it.
Featuring an incredible bulging heart-shaped Emerald at the centre, mounted atop the crystal glass; below, an amplifying pavé diamond dial, eye-catching (almost neon) green hour & minute hands, surrounded by a double row diamond bezel, finished with Emerald shoulders, connecting to the beautiful woven 18k White & Yellow Gold bracelet.
Chopard

Chopard Ladies Watch | Heart-Shaped Mother of Pearl Bezel | REF. 538 1 | Pave Diamond Dial & Bow Bracelet | 18k Yellow Gold | 25mm | 1990's
This remarkable Chopard creation presents a heart-shaped case crafted entirely from luminescent mother-of-pearl, casting a soft glow from every angle. A striking pavé diamond dial sits at its heart, while pavé-set bows embellish the 18k yellow gold bracelet, completing the design with refined opulence.

